Microsoft
I worked on several Microsoft projects while I was at POP, from social media ads for new Surface models to creating and maintaining copy libraries for Microsoft Education. Below are two of my favorite pieces.
The Azure team came to POP looking for a new way to talk about their APIs. In doing some research, we realized that APIs were, well, sort of magical. With that kernel of inspiration, we built out a whole super-heroic premise, and even got a comics illustrator to give the piece that extra-amazing flair.
Late in the year, the team at Microsoft Word came to POP with a little extra budget to spend and not much time to spend it. That was music to our ears. We created this fun, cheeky look at all the ways Microsoft Word helps make you a better writer, then animated it on the fly.